CLIENT

MKTR.

DATE

2019

DISCIPLINE

Corporate Design
Illustration
Poster Design

FONTS IN USE

Archia

Narvik
feat. MKTR.

MKTR. is a clothing label that originated from Mikrotrykkeriet, a printshop established in Norway in 2012. They focus on purpose-built clothing for expeditions and every day use. 

We have teamed up to create the brand and product series N^rvik that honours the town Narvik in the northern part of NorwayThe design concept draws inspiration from Narvik being an urban and industrial intersection between the sea and the rugged mountains.

By playing with the use of patterns and textures we highlight how diverse the terrain is and how fast the weather can change in this region. Furthermore, the design allows a wide range of expressions through the use of photography, illustration and typography.

At the annual winter festival in Narvik, we kicked off the product series. With us we brought 120 silk-screen printed posters, as well as a limited-edition N^rvik-pins and a wide range of beanies.